A analysis into the types of queries received by over 900 online sellers, and insights from six brands on overcoming their key challenges.
Customer Service
How to manage multiple Shopify stores
Expanding from a single Shopify store to several isn’t easy. In addition to ensuring these new sites actually grow your sales, multi-store sellers must overcome challenges such as inventory management and customer service. Interesting in growing your e-commerce business with multiple Shopify stores? Here’s how to overcome the obstacles. Why you should consider multi-store selling …
Shopify vs Magento: Which Platform is Best For Your Ecommerce Business?
It’s easy to get overwhelmed when choosing an ecommerce platform for your business. Not only do you need to consider current requirements, but you also need to factor in future needs: what platform will take your business to the next level and evolve with you as it grows? Shopify and Magento are two of the …
How to sell on eBay using Shopify: what online sellers need to know
EBay is on a mission to make online shopping more fun for its 170 million buyers around the world. Not only has the marketplace teamed up with Mashable to create “shoppable” content, it also plans to roll out new augmented reality features later this year to offer a more engaging experience. Buyers aren’t the only …
10 metrics every eCommerce store should track to drive growth
Struggling to grow your eCommerce business? It’s time to dig deep into data. It’s impossible to improve your sales strategy without analyzing and measuring your site’s performance in key areas. This involves creating realistic KPIs (key performance indicators) for your store and constantly monitoring and improving your growth strategy by rigorously evaluating and applying insights …
User-generated content: why it’s important in e-commerce
People trust people, not brands, as the saying goes—and the rise of user-generated content in e-commerce is fast outranking all other forms of marketing when it comes to influencing purchase decisions. User-generated content (UGC) is one of the most useful forms of free marketing that an e-commerce business could ask for: authentic, trustworthy content created …
How to Increase Sales on eBay in 2021 (The Definitive Guide)
eBay has come a long way from its roots in online auctions. These days, the marketplace manages about 1.1 billion live listings—81 percent of which feature new items—from more than 20 million sellers around the world. Which makes standing out to the site’s 168 million active buyers more difficult than ever. At the same time, …
What net neutrality means for e-commerce
Plenty of conflicting headlines about the future of net neutrality and its impact on e-commerce have cropped up in the weeks since the U.S. Federal Communications Commission’s (FCC) decision on December 14 to scrap it. And while many theories, mainly negative, have attempted to explain how the rules’ removal will affect online sellers, it’s still …